A Mother’s Day Chat With F. Gerald New
All In The Family. From left: Catherine Norbury, Ed Jaeckle, Gretchen Jaeckle, and Jeanne Jaeckle. Photograph by Daphne Youree Photography.
We met Jeanne Jaeckle and her family years ago when we opened our Morristown store next to F. Gerald New (established in 1941), the Jaeckles’ fine jewelry, home, and gift boutique.
We visited with the Jaeckles for an afternoon chat complete with Mother’s Day gift tips, life advice, and more.
Our biggest takeaway…when it comes to sunglasses, hair style, and leading your life with your heart, the bigger the better.
Mother Knows Best. Jeanne wears the Ressie Denim Blazer, Henri Sweater, Giselle Scarf, and Rylie Pant. Photograph by Daphne Youree Photography.
1. The Greatest Lesson Jeanne Has Taught You?
Include Everyone
When we were growing up, she always taught us to include the people that weren’t included. To invite the whole class to your birthday party and make sure everyone felt that they were a part of the celebrations.
Be Your Own Person
Our Mom, Jeanne, has always told us to be creative and encouraged us to be ourselves. To make our own paths, embrace our quirkiness and to not worry about being perfect.
Do What You Love
Professionally, Mom taught us to do what we love professionally, because it makes life a lot more fun. Also, when it comes to buying for the store, find things you genuinely like because then it’s easier to sell the items because of your passion. Whether it’s koi fish earrings surrounded by pearl and diamond bubbles by Seaman Schepps or gorgeous William Yeoward crystal.
A Bright Idea! The Iconic yellow store via Instagram.
2. What Is The Best Gift This Mother’s Day?
Gift her something with a pop of color. I love hot pink. A bright sweater, scarf and of course, big sunglasses.
From F. Gerald New we love the Meredith Frederick bracelets. Gift her one so she can have a stack for a wrist full of love. I also love my big gold cuff bracelet, for holidays my husband and children would add platinum charms to it.
Cuff It. Jeanne shows us her gilded cuff bracelet. Photograph by Daphne Youree Photography.
F. Gerald New Mother’s Day Gift Ideas: Seaman Schepps Shells Earrings & Meredith Frederick Bracelets.
3. Mother’s Day Traditions:
We always cook for mom. And ALWAYS gift her a pair of sunglasses.
A Peek Behind The Curtain Wearing J.McLaughlin. Photograph by Daphne Youree Photography.
4. Jeanne’s Catch Phrases
“If I can’t wear it or eat it, I don’t want it”
Photograph by Daphne Youree Photography.
“Never take my picture without sunglasses.”
Photograph by Daphne Youree Photography.
“When you rest you rust.”
Photograph by Daphne Youree Photography.